E-MARKETING Research Paper 1. Select an organization (corporate or nonprofit) with which you are somewhat familiar that uses both online and offline channels. Discuss two or three specific examples of how it is taking advantage of digital marketing, especially the mobile web. 2. Choose a website or a mobile site that you are familiar with. Describe the brand-building efforts you see on the site. Do you think it is meeting the requirement
E-MARKETING Research Paper 1. Select an organization (corporate or nonprofit) with which you are somewhat familiar that uses both online and offline channels. Discuss two or three specific examples of how it is taking advantage of digital marketing, especially the mobile web. 2. Choose a website or a mobile site that you are familiar with. … Read more